{"id":190,"date":"2022-06-22T13:38:10","date_gmt":"2022-06-22T13:38:10","guid":{"rendered":"http:\/\/www.newpage.klassefuerideen.at\/?post_type=personas&#038;p=190"},"modified":"2026-05-27T10:56:03","modified_gmt":"2026-05-27T10:56:03","slug":"matthias-spaetgens","status":"publish","type":"personas","link":"https:\/\/www.klassefuerideen.at\/en\/personas\/matthias-spaetgens\/","title":{"rendered":"Matthias Spaetgens"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><br>Seit September 2010 leitet Univ.-Prof. Matthias Spaetgens das zentrale k\u00fcnstlerische Fach Kommunikationsdesign an der Universit\u00e4t f\u00fcr angewandte Kunst Wien. Er ist damit f\u00fcr die k\u00fcnstlerische und organisatorische Leitung der Klasse verantwortlich.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dar\u00fcber hinaus ist Matthias Spaetgens Partner und Chief Creative Officer von Scholz &amp; Friends, einer der f\u00fchrenden Agenturen im deutschsprachigen Raum.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spaetgens studierte Grafikdesign in M\u00fcnchen und begann seine Karriere 1997 bei Scholz &amp; Friends mit Etappen in Hamburg, Z\u00fcrich und Berlin. Er z\u00e4hlt zu den meistausgezeichneten deutschen Kreativen. Seine Arbeiten, u. a. f\u00fcr die Berliner Philharmoniker, den Tagesspiegel, die Frankfurter Allgemeine Zeitung, Mercedes-Benz, Montblanc oder McDonald\u2019s, wurden vielfach national und international ausgezeichnet. Spaetgens gewann mehr als 50 L\u00f6wen in Cannes, darunter zweimal den Grand Prix, der als h\u00f6chste Auszeichnung in der Werbung gilt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Laut \u201eThe Drum World Creative Ranking 2020\u201c ist Spaetgens der meistausgezeichnete Kreativchef einer deutschsprachigen Agentur. 2009 war er im selben Ranking bester Creative Director der Welt.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spaetgens&nbsp;war Juror in allen relevanten Kreativjurys der Werbe- und Designwelt, darunter Cannes Lions, D&amp;AD, New York Festivals, Clio und ADC. 2025 war er Juryvorsitzender des internationalen Werbefestivals in Cannes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Von 2007 bis 2009 besuchte Spaetgens die Berlin School of Creative Leadership, die er mit dem Executive MBA abschloss. Er ist Mitglied im Creativ Club Austria und im ADC Deutschland.<\/p>\n","protected":false},"featured_media":2678,"template":"","categories":[13,11],"class_list":["post-190","personas","type-personas","status-publish","has-post-thumbnail","hentry","category-lehrende","category-leitung"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Matthias Spaetgens - Klasse f\u00fcr Ideen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.klassefuerideen.at\/en\/personas\/matthias-spaetgens\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Matthias Spaetgens - Klasse f\u00fcr Ideen\" \/>\n<meta property=\"og:description\" content=\"Seit September 2010 leitet Univ.-Prof. Matthias Spaetgens das zentrale k\u00fcnstlerische Fach Kommunikationsdesign an der Universit\u00e4t f\u00fcr angewandte Kunst Wien. 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