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The new easyCredit spot tells the story of a man in his late forties who decides to fulfil a long standing dream: going to the sea for surfing with his childhood friends for one more time. He convinces his friends, funds a second-hand Airstream trailer with easyCredit and whips his old surfboard into shape. Then, the former surfer gang hits the road for the coast.

 

“Of course, it’s up to you to fulfil your dreams, but with our products we provide a financial opportunity to realise lasting wishes. This also reflects the core of our brand and the message of our campaign: Long awaited. Well advised. Realised”, Nicole Schulte says, head of marketing at Teambank AG.

 

 

 

Agency:

Scholz and Friends Berlin

 

Advertising Creation:

Robert Krause, Leo Struck, Maira Weidmann, Wulf Rechtacek, Ramona Junggeburth, Sandra Dölling, Max Schnürer, Moritz Scharl

 

Strategy:

Kilian Kapfer

 

Beratung: 

Samy Kouatli, Julia Klemann, Romy Kaltenbach, Franziska Gericke

 

FFF:

David Voss

 

Art Buying:

Kirsten Rendtel

angewandte © Grafik und Werbung
Universität für angewandte Kunst Wien
Univ.-Prof. Matthias Spaetgens

de/en
angewandte © Grafik und Werbung
Universität für angewandte Kunst Wien
Univ.-Prof. Matthias Spaetgens